HEALTH
Ad tech vendor Colossus faces scrutiny for alleged mismanaging IDs
![Ad tech vendor Colossus faces scrutiny for alleged mismanaging IDs](https://connecticutnewspress.com/wp-content/uploads/2024/05/8917-ad-tech-vendor-colossus-faces-scrutiny-for-alleged-mismanaging-ids-780x470.jpeg)
Concerns stem from a report by ad transparency startup Adalytics, which discovered that Colossus was mislabeling IDs, leading to unintended ad purchases…
Concerns stem from a report by ad transparency startup Adalytics, which discovered that Colossus was mislabeling IDs, leading to unintended ad purchases…