BUSINESS

Physicians Can Help Cut Costs. They Just Need the Right Incentives.

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Health care organizations have long tried to enlist physicians in their effort to control or reduce costs. One effective means for doing so is to create an incentive system that rewards physicians for their contributions. To design such a system, organizations should take into account these considerations: whether the incentives should be broad or narrow; whether they should be individual- or team-based; for how long to compensate; how much to compensate; and what mix of financial and nonfinancial incentives to offer.

Many of physicians’ daily decisions — such as their selection of drugs, devices, and technologies, and the amount of time they utilize resources such as operating rooms and hospital beds — have a significant financial impact on hospitals. By providing physicians with the appropriate incentives, hospitals and health systems can enlist them in the effort to manage costs while simultaneously maintaining or improving patient outcomes.

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